5 Top Questions to Ask Your Account-based Marketing Technology Vendor

Like all processes business, one of the best things to have happened to the B2B field is the Account based marketing. This particular field is booming. It is really hot and people are thronging to such companies. Even those that have a strong marketing team on board already!

So what is so special about the Account based marketing companies that make this big corporate throw their money on them?

A lot of people do believe that it is in the hype period and like everything else, it will have its low before it fades away from people’s memories o to say that they do not make a big deal about it and its here now who knows where it will be tomorrow!

But I think that ABMs are here to stay and as long as possible:

The reason I believe in this is that not one or two or three but a lot of big names have jumped into this sector making it really the right place to be and also services that are a world apart can be expected wherever these giants enter. The fact that they even considered an option of entering this sector is enough proof that there is immense scope in here! Don’t you think?

We have printing companies Glasgow and we asked ourselves these five questions before we considered if we needed to have an ABM for ourselves:

  1. Is data centralization an option?
  2. Is the ABM firm intent on helping the organization evolve its own marketing team?
  3. Is the AMB hyperactive in its filed across the social media where public opinion is rampant?
  4. Is the insight of the company in real time?
  5. Is it a comprehensive package deal?

These questions will pretty much answer everything that you have in mind about how the account based marketers work and how beneficial they will turn out to be and how it will reflect ultimately in your organization’s bottom line

The Impact of Technology on Fitness Industry

Technology has touched all industries in one way or the other and this has contributed significantly. The fitness industry has also embraced the role of technology in its field to a great extent. Both the participants and the hosts from the fitness world have started appreciating the effects that technology has on fitness-related solutions including biometric evaluation, online fitness help, and so on. Check out www.movomovo.com for some of the latest news and solutions from the fitness world.

Elaborating further, here are some of the different ways by which technology has made its presence felt and accepted in the fitness industry.

  1. People are very eager to know how their body is responding to the different exercises that they do. Body sensors, smart watches, wristbands, and other tech-related data tracking tools have come to the aid of such people by telling them how much calories they have burnt, their heart rate, and providing them with other such useful information that will help them enhance their fitness program.
  2. Technology has also provided solutions to people who want a cheaper alternative for personal trainers and continuous support for all their fitness-related activities in the form of virtual trainers and online fitness apps.
  3. Further, the conventional fitness machines have been replaced with more sophisticated and technologically advanced instruments. For instance, the earlier treadmill, which is used to provide the user with basic information such as how many calories are burnt and the speed at which he/she is running, has been replaced with a smarter one that additionally monitors heart rate, the surrounding sound levels, and many other interesting features.
  4. Moreover, the social media has played a great part in enhancing the fitness industry. Right from online lead generation, online marketing, community workouts, group workouts, online memberships, blogs, and to, photo & video sharing of fitness-related tips, the social media has taken fitness to a completely new level.